By Catherine Edwards
January 23, 2025
Reading time 1 Min Read

Jumping on A Viral Trend

Lindt launched their own limited-edition version of TikTok’s popular Dubai Chocolate Bar.

Using data from QuestBrand by The Harris Poll, we examined the impact of Lindt’s limited-edition chocolate bar drop. Did leaning into this popular internet trend pay off for the chocolatier? Download our case study to learn more!

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