Each of America’s leading industries is propelled by influential players, and fueled by unique economic, social, and political factors. At The Harris Poll, we provide the industry insights you need to understand the forces at work, and to predict where your business is headed. We will continue to update each industry-specific section below with compelling trends as they develop.
Style is constantly in flux, but so are consumer attitudes towards clothing brands and shopping experiences. How are Americans’ changing priorities impacting the future of fashion?
Read MoreThe transportation industry is in a state of constant innovation, as companies race to develop technology that efficiently, economically, ecologically, and safely transports us.
Read MoreCPG brands must continually adjust their food and beverage options to align with changing tastes. Keep ahead of the trends to maintain and grow market share in this highly competitive space.
Read MoreA global pandemic, cryptocurrencies, supply-chain disruptions, and inflation are changing the American economy. Learn what current trends signal about the future of the financial services industry.
Read MoreThe Harris Poll is conducting a series of surveys on topics of interest to those in the healthcare industry, pharma, as well as the broader health and wellness space, and the partners that support their work.
Read ReportsAt The Harris Poll, we monitor home care and product trends that can help brands predict where the industry is headed.
Read ReportsWellness goals and personal care habits are central to who we are. What personal care trends are currently driving American consumers?
Read ReportsQuick service restaurants have long been synonymous with American-style eating. However, a new generation of “fast casual” restaurants have challenged the original fast-food giants. Where will the industry go from here?
Read MoreThe face of retail is rapidly evolving as shopping expands beyond traditional brick and mortar stores. Online shopping, subscription services, showroom stores, and experiential retail are redrawing consumer expectations.
Read moreWins and losses are also found off the field. Companies invest a significant number of resources in partnerships with sports leagues and advertisements during high-profile events.
Read MoreThis decade, new technology will disrupt our current patterns of living and expand our possibilities. Tech advances at a dizzying pace, affording user capabilities that were once unimaginable. What comes next?
Read MoreAfter a travel blip during the COVID-19 pandemic, the industry is back and booming. How are consumers choosing to travel now that they are free to explore?
Read MoreWe dive into even more industry insights in our Briefs.
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